Twelve years of planning, designing and quietly worrying about the small things so our clients do not have to.
Our Founder
I started Nova Plan in 2014 out of a tiny rented kitchen near the Fremont bridge. I had spent six years coordinating events for a larger firm and was quietly tired of the formula — the same color palettes, the same vendor list, the same script.
What I wanted was a studio small enough to actually know the people we worked with. Twelve years later, we are still that studio. We take on twelve weddings a year and a handful of private gatherings. I am present at every one.
— Johnie
Studio Principles
Rushing a design always costs us more time later. We build long timelines and protect them.
If a flower arrangement is more memorable than the people sitting around it, we have done something wrong.
We pay on time, brief thoroughly, and credit publicly. Good vendors are the secret to a good evening.
Seasonal flowers, local rentals, composted florals. Not a marketing line — a working habit.
If a feature will not improve your evening, we will tell you. Our referral rate depends on it.
A Brief History
Johnie founds the studio out of a sublet kitchen in Fremont. First wedding: 38 guests on a friend’s back lawn.
The atelier moves into its current home above a small florist on Pratt Avenue, a few blocks from Lake Union.
Lead designer Marisol Vance joins the studio. The aesthetic becomes calmer, more architectural.
A quiet milestone celebrated in the back garden of a longtime client. Same caterer as the first.
Twelve weddings, six private gatherings and one small annual donor dinner per year. No bigger, on purpose.